You must enable this feature-it isn’t automatic for users.įacebook notes that once you enable two-factor authentication, you’ll receive 10 recovery login codes to use if you don’t have access to your phone. On Facebook, that additional credential can be tapping a security key on another device, using login codes from a third-party authentication app or entering a code sent to you via text message. Two-factor authentication is a security feature that requires an additional credential after entering your password. Many online platforms use two-factor authentication to keep accounts secure, including Facebook. Use Two-Factor Authentication to Keep Your Facebook Account Secure Here are steps you can take to help safeguard your social media presence. With social media scams continuing to be on the rise, including on Facebook, keeping yourself safe is a priority. “To leave Facebook would be to shift the way they interact with the internet.” How Consumers Can Protect Themselves From Scams on Facebook “For a lot of users, it isn’t that they don’t want to delete their Facebook - it’s that Facebook has become so intertwined with the way they live online that they can’t really escape it,” writes Christianna Silva, reporter at Mashable. government.ĭespite the Cambridge Analytica scandal, there are still nearly 3 billion monthly active users on Facebook (although there are signs that users are starting to decline).Īn article by Mashable found that despite not liking the platform, people have kept their Facebook accounts for a variety of reasons, including it being a requirement to log on to other platforms, needing it for work or school purposes and for keeping up with their community. The FTC eventually fined Facebook $5 billion for violating consumer privacy laws-one of the largest penalties ever imposed by the U.S. In 2018, it was found that the analytics firm obtained sensitive personality data on Facebook for as many as 87 million users without their consent. The #DeleteFacebook movement began in response to the revelation of the Cambridge Analytica data scandal. The cognitive dissonance of respondents frequently encountering scams but not closing their Facebook account is a testament to how breaches of trust don’t overcome how ingrained the app is in everyday life. Six out of ten respondents reported using Facebook several times per day, even though a majority of survey respondents said they’re concerned they’ll be identity theft victims in the future. The scam victim may then struggle to return the product and may not get their money back.īut even being the victim to a scam on Facebook isn’t enough to deter users from returning to the platform. And if it does, it’s completely different from what was advertised, and usually of a lesser quality. One such scam is ads for products that show up in your newsfeed that look legitimate and may tempt you into making a purchase however, the product may never show up. Read more: How To Stay Safe From Scammers Sliding Into Your DMs Con artists will create fake relationships to ask for money, or promise unrealistic returns on crypto products. Investment and romance scams were the most profitable forms of fraud for scammers on social platforms. In 2021, The Federal Trade Commission (FTC) found more than 95,000 people reported about $770 million in losses to fraud initiated on social media. Social media has become a gold mine for con artists. What the survey makes clear is that it’s becoming increasingly difficult for users to be on guard against such a wide range of scams on Facebook. Meta, the parent company of Facebook, didn’t respond to a request for comment from Forbes Advisor on the survey data. Thirteen percent of respondents said that someone used their stolen identification information (such as name, address, or Social Security number) to impersonate them twelve percent reported that someone gained access to their financial accounts. These scams and phishing attempts (the fraudulent practice of what appears to be a well-known business or individual sending a message to a consumer asking them to provide sensitive information, such as a photo of their Social Security number card) can lead to serious consequences for consumers. Receiving a message asking to click on a link was also a common experience. The survey, conducted by OnePoll for Forbes Advisor, found that respondents frequently encountered suspicious behavior while on Facebook, including receiving a friend request from someone they were already friends with or from someone they didn’t know. Facebook Scams Range from Phishing Links To Fake Ads
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